ChatGPT, Perplexity, and Google AI are building the shortlists your patients use to choose a med spa — and they're not looking at your star rating. Find out where your practice actually stands before your competitors do.
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2026 Outer Intel Med Spa AI Visibility Benchmark · 131 practices · 12 cities · 21,489 reviews
Markets studied
Your star rating is one input among many — and it's the least differentiating. These are the gaps that actually determine whether an AI names your practice or skips it.
How many reviews you earn per month versus the top operators in your local market. AI systems weight recency — a stagnant profile quietly recedes from recommendation results.
The percentage of reviews — positive and negative — that receive a substantive owner response. Responses are indexed content. Silence is also a signal, and AI reads both.
What percentage of your reviews name a specific service, practitioner, or outcome. Generic "great place!" reviews are noise to a language model. Specific reviews are citations.
How your full review corpus reads to an AI — the overall tone, trustworthiness signals, and specificity in the language your patients use to describe their experience.
Where you rank on all four dimensions against the leaders and laggards in your specific city. You cannot close a gap you cannot see — and most owners have never looked.
Submit your practice details and we'll run your AI Visibility Score against the benchmark data for your city — measuring all five signals, ranked against local competitors. You'll receive your results within 48 hours, along with a copy of the full 2026 benchmark report.
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Your data is used only to generate your score. Not sold, not shared.